We’re happy to announce that after a few rounds of reviews with the Apple team the Idealyzer app has finally been approved and released for you to download. We’ve been working on Idealyzer for the past few months as a way to help automate and manage the market research you do when evaluating app ideas. Throughout this time we’ve put… Read more →
App Marketing
Promoting Your iOS App by Sharing Deep Links to Promo Codes
So you’ve just finished creating your iOS app and it has been approved by Apple. Congratulations - this is very exciting! One of the next steps in successfully promoting your app is sending Promo Codes to journalists and app bloggers so they can review the app to help generate some buzz. First you need to login to your iTunes Connect account and visit the… Read more →
App Review Mining to Improve your App Development and Marketing
The mobile app industry is a unique marketplace in many ways and one specific way is the review and feedback cycle. We’re going to tell you more about the concept called ‘review mining’ and how you can use it to improve your app business. Each and every day your customers and potential customers are telling you what they like and… Read more →
3 Tips for Using the iTunes Trending App Search for App Store Keyword Optimization and Discovery
With the release of iOS 8 Apple added some additional functionality to the Search page in the App Store app on iOS devices that is very helpful to app developers. When you launch the App Store app and click Search you are greeted with the current Trending Searches that are occurring on iTunes. Just tap on any one of these terms to immediately… Read more →
StartupApp.info Progress Update - Minor Change of Plans…
It’s been a while since we’ve provided an update on our app research product StartupApp.info. We spent some time working on our AppFinder app and since then we’ve changed our approach to StartupApp.info. When we first got started we thought it would be best to make a web app but as we began creating the site we decided that it was more… Read more →
Validating Your Mobile App Idea - Guest Post on AppBlast.io
So you’ve got a great idea for the next app that is going to change the world. It’s time to get started developing the app right? Wrong! Far too often as app developers we start building apps with a target market of one - us! Before you start investing time, money, and effort into developing an app that others may or… Read more →
5 Steps for Competitive Analysis of Competing iOS Apps
In any business knowing your competitors’ strengths and weaknesses are invaluable to your chances for success. iOS app development is no different and knowing more about apps that compete with yours will help you improve your app. Here are some tips that we’ve learned over the years that can help you learn more about what your competition is doing well… Read more →
Improve Your Chance of Getting iOS App Reviews by Deep Linking to the Review Page in the App Store
Recently the creators of the Twindr app posted an article about the conundrum that app developers face with the rating system in the App Store. It is difficult to get app reviews because of the disjointed review user experience and at the same time app reviews are key to app discovery. To write a review users need to leave your app,… Read more →
How to Improve your App Store Rankings using App Review RSS Feeds
Customer reviews of your iPhone and iPad apps are major factors in the success and discoverability of your app. Since 2013 Apple has been using customer ratings as a major factor in the Top app list algorithm in addition to number of downloads. Having an overall positive app rating is one of the Top 3 ways for your app to rank higher… Read more →